Asim Shaikh

Senior eCommerce Manager, Personalization and Optimization Lenovo

A highly driven and results oriented e-Commerce professional, with over 10 years of experience fostering strategic growth in fast-paced, multi-channel, retail environments in both Europe and U.S. Passionate about optimizing UX through data driven personalization, machine learning, and agile web optimization strategies. Currently responsible for driving digital experimentation and personalization strategy for Lenovo global eCommerce business.